Mariamz

Soundbite: translating social media to executives

Posted on: May 9, 2011

It takes a change agent to recognize what is taking place out there and translate that into executive speak. How do we apply all of this to sales or information that will directly or indirectly impact the bottom line. How will we specifically gain a competitive advantage? It becomes less about social media and more about becoming a better business overall. We need to translate this to the executive layer and demonstrate the business value

Brian Solis

About these ads

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

This blog is about utilizing and optimizing the social web for business, pleasure and social change

My tweets

  • #Polis2015 Andrew Marr says his views all over the place & don't fit a party slot, would love to see his PositionDial ow.ly/KSNF7 18 hours ago
  • #Polis2015 Laura Townshend explains 38 Degrees main objective - underlying all activity - is making its members feel their own power 22 hours ago
  • RT @jmacrodgers: There's an 'abiding view' in Tory party that 2010 TV debates cost them an overall majority, Adam Boulton tells #Polis201523 hours ago
  • #Polis2015 Adam Boulton says 2010 a peak TV election as Sky managed to organise Leaders debate Hope he's wrong &they can't opt out in future 23 hours ago
  • Hmm what time does the Polis conference start in the morning... 8 or even 7 hours looking unlikely 1 day ago

Enter your email address to follow this blog and receive notifications of new posts by email.

Creative Commons License
This work is licenced under a Creative Commons Licence.

PositionDial

The views in this blog do not reflect that of my employer
Follow

Get every new post delivered to your Inbox.

Join 2,997 other followers