All things at once: Budweiser’s poolball

Posted on: May 1, 2011

Knowing (much of) its male target audience love football and nightclubbing, Ogilvy Argentina cleverly found a way to bring these two social objects together in a fun, real-world setting for Budweiser. As the video shows – the giant-sized pool table with football sized balls led to enthusiastic engagement and extensive tv coverage (via SimplyViral).


2 Responses to "All things at once: Budweiser’s poolball"

Hey thanks for the link, really appreciate it 🙂

No probs, liking the Simply Viral series 🙂 – would be good if you linked the header top left to an index page instead of Simply Zesty home though…

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

This blog is about utilizing and optimizing the social web for business, pleasure and social change

My tweets

Enter your email address to follow this blog and receive notifications of new posts by email.

Creative Commons License
This work is licenced under a Creative Commons Licence.

The views in this blog do not reflect that of my employer