Soundbite: Growing expectations of individual creativity

Posted on: April 12, 2012

changes in media (broadcasting to mass participation, towers to platforms, scarcity to abundance) are changing the whole cultural landscape. I would argue that this new landscape affects the context within which we act, even if our actions are entirely offline. It engenders a growing expectation of, and desire for, individual creativity

 Amy Twigger Holroyd

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