Some perspective from Dell: business opportunities and social media
Posted by: mariamz on: August 13, 2011
Four key points from this Dell presentation (by Richard Binhammer) on Business Opportunities and Social Media. Full deck below…
- Control is not as successful as influence
- Customers in need are critical opportunities
- Dell is using Chatter to increase cross-departmental team collaboration: a hybrid of Twitter, Facebook, Sina, Ren-Ren, Orkut
- For social media business value look across the entire customer lifecycle – it can be used everywhere
